Apparently, 50% of all illegal bittorrents are TV episodes. For a long time, networks have viciously been going after people for downloading their shows instead of watching them for free over the air and skipping over commercials anyways.
Anyhoo. Remember when NBC withdrew their support of iTunes sales? Well, that's when this whole Hulu thing started to happen. I got my beta invite the other day and was just looking through it. Seems like a really snappy webplayer, all done in flash (Note* You do not need more than flash to deliver content stupid idiot networks forcing me to install some crappy DRM management plugin) So I caught the last 15 minutes of that House episode that aired after the superbowl, and then some Conan. No commercials at this point, which leads me to ask.
What's in it for these guys? Are they eventually going to a pay system, or are they finally going to accept that an ad on the side of the page is enough? Anyhoo, with the writers actually getting paid for these internet views now, we'll probably have to start paying for a service like this just so the networks can break even
Feb 15, 2008
what's in it for them
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they could be using the google model and serving banner ads (which you wouldn't see if you use ABP with firefox) or they could be selling the network your demographic data. then again they might be hoping for clickthroughs. i dunno.
i used scifi channel's "rewind" twice recently and they have a ad solution that's not bad. on the progress bar at the bottom of the frame there are hashmarks for when an ad will pop up. when it does, it's basically a banner for iron man that covered the entire window. after a few seconds it disappeared and the show resumed. weird thing is: it worked on one computer, but not on another... both were running firefox with ABP.
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